HeyGen update: faster downloads and better results. When I first started experimenting with interactive avatars, I wasn’t sure how far the idea would go. But the series of blogs I wrote about creating and testing my own AI avatar have turned out to be some of the most popular posts on my website. They have attracted the highest number of views and the strongest reactions, which tells me there is real interest in this space.
One thing that held people back was speed. When I first shared the demo, the download time put some people off. Now HeyGen have improved their service and downloads are much faster. That makes the avatar far more practical as a tool for engaging customers.
For me, this is part of a bigger journey. I have tested, written, and spoken about how AI can support marketing for small businesses. Along the way, I have had genuine enquiries from different sectors. The whisky industry in particular has shown strong interest in interactive avatars. With export markets to serve, the ability to communicate in 28 languages is a clear advantage. That is why this type of interactive content has caught their attention.
This is encouraging because it shows that interactive content is not just a gimmick. It is something that businesses are curious about, and with these speed improvements it is now much easier to demonstrate its value.
If you would like to catch up on the journey so far, here are the earlier posts in the series:
With HeyGen now faster and more user-friendly, it is the right time to revisit how this kind of tool could help you. And this is not limited to avatars. AI-driven tools can support everything from content creation to customer engagement, saving time and adding value.
If you would like to explore how AI can support your marketing, or if you have a project you want to get moving now, get in touch and let’s arrange a discovery session.
