In this short video, I explain the why I embraced AI. Not because it’s the latest tech trend and I tend to be an “early adopter”, but because it’s very practical. It can really make a difference, and especially for small businesses.
After 40 years in marketing, I’ve seen technology come and go. What makes AI different is how accessible it is. You don’t need big budgets or technical teams. You just need a strategy, curiosity, and a willingness to experiment.
If you’re unsure where to begin, here’s the blog series I created to show exactly how I have used AI to transform my business:
- How I transformed my business using AI
- How to create customer personas with the help of AI
- When AI meets strategy
- How I built my website using AI
- Talking to myself…with AI
- How I used AI to created a targeted series of blogs
- Spot the difference – an avatar v me
- [Coming Soon: create your own avatar as your chatbot. A step by step guide.]
Whether you’re a business owner or a marketing manager, these posts are designed to be practical, honest, and easy to follow. You too can learn how to embrace AI.
If you’ve got any questions – just ask.
